Keith Martin-Smith Business

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Ortho Biotech

Ortho BiotechJob: Senior Copywriter & Information Architect
Responsibilities: Conceived, researched, and created 28 content-rich newsletters for people newly diagnosed with cancer undergoing chemotherapy, to be delivered over a 10-month period. Also wrote banner ads and internal promotional material, and did all medical and legal preparation of the materials I prepared for FDA submission.  

This drug was black boxed, and this program is no longer available.  I do have all of the original newsletters in my personal portfolio. Click on the image at left to see a larger version of the project.

www.procrit.com